Project Launch Announcement

March 8, 2012 in Kickstarter Updates, Project Updates

BANGGAI RESCUE Release

Embargoed until Monday, March 12, 9 AM, Eastern US Time

Rescue Project comes to the aid of the endangered Banggai Cardinalfish

Team of scientists and aquarists will use “crowd-funding” in the marine aquarium and conservation worlds to underwrite research and new book

SHELBURNE, Vermont

March 12, 2012

“It’s time to save this fish,” says James Lawrence, as he and an interdisciplinary team of aquarists and marine scientists today announce the launch of a major initiative to prevent the Banggai Cardinalfish, Pterapogon kauderni, from being wiped out in parts of its native range.

An all-new handbook for Banggai Cardinalfish keepers and breeders

Uncommonly beautiful and known for its unusual mouthbrooding reproductive habits, the species was listed as endangered in 2007 by the International Union of Concerned Scientists (IUCN). Uncontrolled harvest for the aquarium trade has been cited as the major threatening factor for a fish with a very limited natural range.

Project BANGGAI RESCUE will send a team on an expedition this May to the remote Banggai Islands in Sulawesi, Indonesia, with several simultaneous missions: assessing the situation; tracking the source of a mysterious disease that kills many Banggai Cardinals collected for the aquarium trade; exploring the possibility of establishing mariculture operations run by local Indonesian families; and collecting healthy broodstock for captive aquaculture research in the United States.

“We need approximately $25,000 for the first stage of this project,” says Lawrence, editor and publisher of CORAL Magazine and head of Reef to Rainforest Media, based in Shelburne, Vermont. “Today we are going live with a Kickstarter.com campaign to raise funds for the expedition, captive breeding research, and seed money to produce a book covering all aspects of the project.” Coauthors announced today include Ret Talbot, who will be embedded with the expedition, and Matt Pedersen, who is writing new protocols for small-scale breeding of the species. Lawrence says that the science team will be named in the coming weeks.

Entitled BANGGAI RESCUE: Adventures in Bringing Pterapongon kauderni back from the Brink, the book is scheduled for publication in the Spring of 2013. Sales of the book will help fund ongoing research and sustainability initiatives.

Kickstarter:  http://www.kickstarter.com/projects/603466482/the-banggai-rescue-project

Website: http://Banggai-Rescue.com

Media Resources: Media Release for Monday, March 12, 9 AM Eastern US Time

Contact:

James Lawrence
802.985.9977 x7